We developed a set of 30-second commercials for our client, Window World, that tells a story of their commitment and dedication to customers during the uncertainty of the COVID-19 pandemic. With the concept of ‘American Strong’ and ‘Endure’ in mind, we wove in our branding strategy to produce two commercials that showcase Window World as the best choice for quality, energy-efficient and durable American-made products.
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In addition to these 30-second commercials, we have also developed digital and social media campaigns in support of COVID-19 response. Stay tuned for our next feature on these assets.