For years, the online shopping experience has been evolving and gaining popularity due to large retailers like Amazon, Target, Walmart, Etsy and dozens more. More recently, Americans across the country are staying home and spending more time and money behind their screens. Due to recent events, businesses are in need of practical, innovative and sustainable… Read more »
2020 has already marked a year of change and evolution when it comes to using social media to further the goals of your business. Social media trends and consumer preferences are always evolving, so why keep the same approach to your social media strategy? Let’s break down our Top 3 Social Media Trends for 2020:… Read more »
In light of the impacts of COVID-19, we wanted to be a voice for the local businesses in our community and show our support through this difficult time. We created the 757 Support Guide to share the evolving updates of their offerings and services across our Instagram and Facebook channels. Do your part: shop local,… Read more »
Editor’s Note (Nov. 2020): Mod & Soul has closed their Norfolk location in Selden Market in response to COVID-19, and the article below features imagery and commentary from said location. You can still support them by shopping online and at their Richmond store! Stroll into the Selden Market, located in Downtown Norfolk, to find a… Read more »
NORFOLK, Va. — Reed & Associates Marketing (R&A) has welcomed three new team members to their Client Services department. A national marketing agency located in Downtown Norfolk, R&A continues to develop new client partnerships, allowing new driven talent to join the team behind its teal doors. Co-owner and President of R&A, Ashley Knepper says, “We… Read more »
A skin and waxing boutique in Downtown Norfolk was built on the desire to connect with people one-on-one and help them feel more comfortable in their own skin. With nearly 20 years of experience as an esthetician, Nickie Janes opened Smooth to bring an elevated skincare and waxing experience to Coastal Virginia. Smooth has expanded… Read more »
A local favorite, The Stockpot is known for serving healthy, made-from-scratch comfort food in Downtown Norfolk at the Selden Market and in the ViBe Creative District of Virginia Beach. The ever-changing menu has an international flair and introduces guests to different and unexpected flavors and styles of cooking in an approachable way. Patrick Edwards and… Read more »
Our R&A team strongly believes in charitable giving and being an active member of the community. We are taking a look back at our philanthropic efforts throughout 2019. In 2019, our team earned the top fundraising spot for St. Jude for the seventh year in a row in Hampton Roads, raising and donating more than… Read more »
Beauty begins from within. That is the whole-hearted mantra of a wellness and beauty boutique located at the Virginia Beach Oceanfront. Sarah Creech opened GLOW Apothecary in the fall of 2018 to create a place for the community to see, feel, touch and taste wellness, beauty and skincare products, including tea, makeup, moisturizers, supplements and… Read more »
Google Analytics (GA) is a secret weapon all marketing professionals should be tapping into. A digital analytics software, this user-friendly platform provides insight into your brands’ website visitation and consumer behavior, which in turn helps you reach your target audience more strategically and efficiently. For example, GA pulls data measuring how, when and where consumers… Read more »
