Posts By: Reed & Associates

Business Spotlight: Sugar & Grace Co.

A delightful candle-making boutique flickers from inside Selden Market in Downtown Norfolk. The space ignites your senses with calming and comforting aromatic products including candles, room sprays and wax melts. Each candle is handmade and emits an original scent, transporting you to Cuddle Weather, Between the Sheets or This is My Self Care. Erica Parham… Read more »

National Entrepreneur’s Day 2020 Spotlight Roundup

Every year, our Business Spotlight program leads us to meet many incredible small business owners who share their inspiring stories for us to feature. While no two days are ever the same and the entrepreneurial journey is full of twists and turns, these business owners are proof that the work is worth it. Read along… Read more »

R&A Holiday Gift Guide

With the holiday season around the corner, we are giving you the ultimate gift guide to help take the stress out of holiday shopping and find something special for everyone on your list this year. From clothing and beauty products to gift cards and home decor, our guide is full of great products and services… Read more »

Business Spotlight: Benevolent Design Co.

Walking into the shop, your senses take over with the smell of freshly sanded lumber, the sound of woodworking and the sight of customized craftsmanship waiting to be taken home. Benevolent Design Co. builds handmade reclaimed wood furniture meant to last a lifetime. As unique as the tree it was salvaged from, no one creation… Read more »

Improving Your Google My Business Page

Many businesses implement strategies that optimize their website or Google Ads to increase their visibility on the world’s most popular search engine. In addition to current practices, businesses should also spend time optimizing a smaller, commonly overlooked tool — Google’s ‘My Business’ Profile. We are sharing six key optimizations that will take your My Business… Read more »

Norfolk Advertising Agency Raises More Than $149,000 for St. Jude

NORFOLK, Va. — This year marks Reed & Associates Marketing’s (R&A) tenth annual team fundraiser for St. Jude Children’s Research Hospital prior to this year’s virtual 5K Walk | Run. The team celebrates its highest fundraising year to date with $23,670 raised, beating its previous record of $22,304 in 2019. Ten years ago, R&A’s President,… Read more »

Business Spotlight: Long Board Charcuterie

A cheese-lover with a creative heart set her sights on an idea to bring custom-curated charcuterie boards to the shores of Virginia Beach. Owner and Chief of Grazing Katie Eckhardt started Long Board Charcuterie around the notion of gathering and celebrating with family and friends. “There is always an excuse to have a charcuterie board,… Read more »

Online Reputation Management

Business owners face the same challenge when it comes to deciding where to spend time and money on day-to-day operations. Despite the size of your business, the industry you are in or what advertising you currently use, an online reputation management tool allows you to focus on what matters most — your customers. Online Reputation… Read more »

Learning Beyond the Classroom with Communities in Schools of Hampton Roads

This month, our team partnered with Communities in Schools of Hampton Roads, an organization providing at-risk students with resources and support to stay in school and excel academically. Their team of dedicated Site Coordinators goes beyond school walls to check in on students with educational phone calls and video chats during this critical time. Their… Read more »

Business Spotlight: Aloha Snacks

Good vibrations radiate from a snackin’ shop at the Virginia Beach Oceanfront in the heart of the Artery District. Located in a former pharmacy building, Aloha Snacks has stolen appetites as the go-to spot for fresh Hawaiian-style bites. Owner Jesse Wykle has nearly two decades of experience in the kitchen — most notably known in… Read more »